Benin: A Strengthened Partnership with the Godomey Health Center

The Godomey Health Center, located in the commune of Abomey-Calavi In Benin, recently hosted an activity aimed at strengthening the presence of PPM Kinafon, Gynomax, and Fervital products in its maternity ward. This initiative, led by the Syaro agency, was part of a promotional and partnership approach with local healthcare professionals.

The meeting, organized with the midwives of the maternity ward, had the primary objective of repositioning Kinafon, Gynomax, and Fervital products, which are essential for maternal and child health. Discussions focused on the value for money of these medications, a determining factor in the choice of medical prescriptions within public healthcare facilities.

Following the discussions, the maternity ward committed to continuing to prescribe these products, while affirming its willingness to collaborate within the framework of a "win-win" partnership with PPM in Benin. This decision marks an important step in the visibility and distribution of the products in question in the region.

The event took place in a friendly atmosphere, culminating in a snack offered to the participants. This symbolic gesture helped strengthen ties between the pharmaceutical company and healthcare professionals, while paving the way for future collaborations.

With this initiative, PPM in Benin confirms its commitment to supporting healthcare professionals in improving the quality of care provided to women and newborns. Angelo Sehou, Managing Director of the Syaro agency, praised the success of this meeting and reaffirmed the company's commitment to continuing its outreach to stakeholders in the medical sector.

This repositioning operation illustrates the current dynamics of the Beninese pharmaceutical sector, where collaboration between companies and healthcare organizations remains an essential lever for access to quality products at the best price.